/* PRIMIA V2 — Brand Brief 2026 — editorial dark-first */
:root {
  --bg: #0B0B0C;
  --bg-2: #111113;
  --bg-3: #17171A;
  --fg: #F2F1ED;
  --fg-2: #C9C7C0;
  --muted: #8A8A87;
  --muted-2: #5F5F5C;
  --line: rgba(255, 255, 255, 0.08);
  --line-2: rgba(255, 255, 255, 0.14);

  /* === ACCENT — PRIMIA PURPLE (v2 — brief 2026-05-27) === */
  --accent: #8356E7;
  --accent-hover: #6233CC;
  --accent-ink: #F2F1ED;
  --accent-glow: rgba(131, 86, 231, 0.45);

  --radius: 4px;
  --radius-lg: 10px;
  --maxw: 1320px;
  --pad: 56px;
}

.light {
  --bg: #F2F1ED;
  --bg-2: #ffffff;
  --bg-3: #EDECE6;
  --fg: #0B0B0C;
  --fg-2: #2A2A28;
  --muted: #6E6E6A;
  --muted-2: #A8A8A4;
  --line: rgba(11, 11, 12, 0.08);
  --line-2: rgba(11, 11, 12, 0.16);
}

* { box-sizing: border-box; }

html, body {
  margin: 0;
  padding: 0;
  background: var(--bg);
  color: var(--fg);
  font-family: "Schibsted Grotesk", "Inter", -apple-system, BlinkMacSystemFont, sans-serif;
  font-feature-settings: "ss01", "ss02", "cv11";
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

body { overflow-x: hidden; }

a { color: inherit; text-decoration: none; }
button { font-family: inherit; cursor: pointer; }

.mono { font-family: "JetBrains Mono", ui-monospace, monospace; font-feature-settings: "ss02"; }

/* ====== shared layout ====== */
.wrap {
  width: 100%;
  max-width: var(--maxw);
  margin: 0 auto;
  padding: 0 var(--pad);
}

.section {
  padding: 120px 0;
  border-top: 1px solid var(--line);
  position: relative;
}
.section.first { border-top: none; }
.section-tight { padding: 80px 0; }

.eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-family: "JetBrains Mono", ui-monospace, monospace;
  font-size: 11px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
  font-weight: 500;
}
.eyebrow::before {
  content: "";
  width: 6px;
  height: 6px;
  background: var(--accent);
  border-radius: 50%;
  box-shadow: 0 0 12px var(--accent);
  animation: pulse 2.4s ease-in-out infinite;
}
@keyframes pulse {
  0%, 100% { opacity: 1; transform: scale(1); }
  50% { opacity: 0.55; transform: scale(0.7); }
}

.h1 {
  font-size: clamp(48px, 7vw, 104px);
  line-height: 0.95;
  letter-spacing: -0.045em;
  font-weight: 600;
  margin: 0;
}
.h2 {
  font-size: clamp(36px, 4.4vw, 64px);
  line-height: 1;
  letter-spacing: -0.035em;
  font-weight: 600;
  margin: 0;
  text-wrap: balance;
}
.h3 {
  font-size: clamp(20px, 1.8vw, 24px);
  line-height: 1.15;
  letter-spacing: -0.02em;
  font-weight: 600;
  margin: 0;
}

.lead {
  font-size: 18px;
  line-height: 1.55;
  color: var(--fg-2);
  font-weight: 400;
  max-width: 64ch;
}

.body {
  font-size: 15px;
  line-height: 1.6;
  color: var(--muted);
}

.italic-serif {
  font-style: italic;
  font-weight: 400;
  letter-spacing: -0.01em;
}

/* ====== buttons ====== */
.btn {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  height: 48px;
  padding: 0 20px;
  border-radius: 999px;
  font-size: 14px;
  font-weight: 500;
  letter-spacing: -0.005em;
  border: 1px solid transparent;
  transition: transform .25s cubic-bezier(.2,.8,.2,1), background .2s, color .2s, border-color .2s;
  white-space: nowrap;
}
.btn:hover { transform: translateY(-1px); }
.btn:active { transform: translateY(0); }
.btn .arrow { transition: transform .25s cubic-bezier(.2,.8,.2,1); }
.btn:hover .arrow { transform: translate(3px, -3px); }

.btn-primary {
  background: var(--accent);
  color: var(--accent-ink);
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: 0.04em;
  height: 56px;
  padding: 0 28px;
  font-size: 13px;
  box-shadow: 0 8px 32px var(--accent-glow);
}
.btn-primary:hover {
  background: var(--accent-hover, var(--accent));
  color: var(--accent-hover-ink, var(--accent-ink));
  transform: translateY(-2px);
  box-shadow: 0 12px 40px var(--accent-glow);
}
.btn-primary:active {
  transform: translateY(0);
  box-shadow: 0 6px 24px var(--accent-glow);
}
.btn-primary.btn-pulse {
  animation: cta-pulse 2.8s ease-in-out infinite;
}
@keyframes cta-pulse {
  0%, 100% { box-shadow: 0 8px 32px var(--accent-glow); }
  50%      { box-shadow: 0 8px 44px rgba(131, 86, 231, 0.75); }
}
/* Override do .btn-sm para o primário no header — mantém destaque mas em escala menor */
.btn-primary.btn-sm {
  height: 42px;
  padding: 0 20px;
  font-size: 12px;
  box-shadow: 0 4px 18px var(--accent-glow);
}

.btn-ghost {
  background: transparent;
  color: var(--fg);
  border-color: var(--line-2);
}
.btn-ghost:hover { background: rgba(255,255,255,0.04); border-color: var(--fg-2); }
.light .btn-ghost:hover { background: rgba(0,0,0,0.04); }

.btn-sm { height: 38px; padding: 0 16px; font-size: 13px; }

/* ====== Header ====== */
.header {
  position: fixed;
  top: 12px;
  left: 0;
  right: 0;
  z-index: 50;
  display: flex;
  justify-content: center;
  pointer-events: none;
}
.header-inner {
  pointer-events: auto;
  display: flex;
  align-items: center;
  justify-content: space-between;
  width: calc(100% - 24px);
  max-width: var(--maxw);
  padding: 10px 14px 10px 22px;
  border-radius: 999px;
  background: rgba(11,11,12,0.65);
  backdrop-filter: blur(18px) saturate(1.2);
  -webkit-backdrop-filter: blur(18px) saturate(1.2);
  border: 1px solid var(--line);
  transition: background .2s, border-color .2s;
}
.light .header-inner {
  background: rgba(242,241,237,0.7);
}
.brand {
  display: flex;
  align-items: center;
  gap: 10px;
  font-weight: 600;
  font-size: 15px;
  letter-spacing: -0.01em;
}
.brand-mark {
  width: 22px;
  height: 22px;
  border-radius: 6px;
  background: var(--accent);
  position: relative;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  color: var(--accent-ink);
  font-size: 11px;
  font-weight: 700;
  letter-spacing: 0;
}
.brand .dot-ai { color: var(--muted); font-weight: 400; }

.nav {
  display: flex;
  gap: 6px;
  align-items: center;
}
.nav a {
  font-size: 13px;
  color: var(--fg-2);
  padding: 8px 14px;
  border-radius: 999px;
  transition: background .2s, color .2s;
}
.nav a:hover { background: rgba(255,255,255,0.06); color: var(--fg); }
.light .nav a:hover { background: rgba(0,0,0,0.05); }

/* ====== Hero ====== */
.hero {
  min-height: 100vh;
  padding-top: 140px;
  padding-bottom: 100px;
  position: relative;
  overflow: hidden;
  display: flex;
  align-items: center;
}
.hero-grid-bg {
  position: absolute;
  inset: 0;
  background-image:
    linear-gradient(var(--line) 1px, transparent 1px),
    linear-gradient(90deg, var(--line) 1px, transparent 1px);
  background-size: 56px 56px;
  background-position: center center;
  mask-image: radial-gradient(ellipse 60% 50% at 70% 50%, #000 0%, transparent 80%);
  -webkit-mask-image: radial-gradient(ellipse 60% 50% at 70% 50%, #000 0%, transparent 80%);
  pointer-events: none;
}
.hero-glow {
  position: absolute;
  right: -10%;
  top: 10%;
  width: 700px;
  height: 700px;
  background: radial-gradient(circle, color-mix(in oklch, var(--accent) 22%, transparent), transparent 70%);
  filter: blur(60px);
  pointer-events: none;
  opacity: 0.6;
}
.hero-inner {
  position: relative;
  z-index: 1;
  display: grid;
  grid-template-columns: 1.2fr 1fr;
  gap: 80px;
  align-items: center;
  width: 100%;
}
.hero-title {
  font-size: clamp(56px, 8.4vw, 128px);
  line-height: 0.92;
  letter-spacing: -0.05em;
  font-weight: 600;
  margin: 24px 0 28px;
}
.hero-title .stroke {
  color: transparent;
  -webkit-text-stroke: 1.2px var(--fg);
}
.hero-title .accent-text {
  color: var(--accent);
}
.hero-title em {
  font-style: italic;
  font-weight: 400;
  letter-spacing: -0.04em;
}
.hero-sub {
  font-size: 17px;
  line-height: 1.55;
  color: var(--fg-2);
  max-width: 48ch;
  margin: 0 0 36px;
}
.hero-ctas {
  display: flex;
  gap: 10px;
  margin-bottom: 56px;
  flex-wrap: wrap;
}
.hero-proof {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 22px;
  max-width: 560px;
}
.proof {
  border-top: 1px solid var(--line);
  padding-top: 16px;
}
.proof .num {
  font-size: 22px;
  font-weight: 600;
  letter-spacing: -0.02em;
  margin-bottom: 6px;
}
.proof .lbl {
  font-size: 12.5px;
  color: var(--muted);
  line-height: 1.4;
}

/* hero visual panel */
.hero-visual {
  position: relative;
  height: 540px;
  border: 1px solid var(--line);
  border-radius: 14px;
  background: var(--bg-2);
  overflow: hidden;
  display: grid;
  grid-template-rows: auto 1fr auto;
}
.hv-top {
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 14px 18px;
  border-bottom: 1px solid var(--line);
  font-family: "JetBrains Mono", monospace;
  font-size: 11px;
  color: var(--muted);
  letter-spacing: 0.06em;
}
.hv-top .dots { display: flex; gap: 6px; }
.hv-top .dot { width: 8px; height: 8px; border-radius: 50%; background: var(--line-2); }
.hv-top .dot.live { background: var(--accent); box-shadow: 0 0 8px var(--accent); }

.hv-body { position: relative; padding: 24px; overflow: hidden; }
.hv-foot {
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 12px 18px;
  border-top: 1px solid var(--line);
  font-family: "JetBrains Mono", monospace;
  font-size: 10.5px;
  color: var(--muted);
  letter-spacing: 0.06em;
  text-transform: uppercase;
}

.flow-canvas {
  position: relative;
  height: 100%;
  width: 100%;
}
.flow-node {
  position: absolute;
  display: flex;
  align-items: center;
  gap: 8px;
  padding: 8px 12px;
  background: var(--bg-3);
  border: 1px solid var(--line);
  border-radius: 999px;
  font-size: 12px;
  color: var(--fg-2);
  white-space: nowrap;
}
.flow-node .nd {
  width: 6px; height: 6px; border-radius: 50%; background: var(--muted);
}
.flow-node.active { border-color: var(--accent); color: var(--fg); }
.flow-node.active .nd { background: var(--accent); box-shadow: 0 0 8px var(--accent); }
.flow-node.solid {
  background: var(--fg);
  color: var(--bg);
  border-color: var(--fg);
}
.flow-node.solid .nd { background: var(--accent); }

.flow-svg { position: absolute; inset: 0; width: 100%; height: 100%; pointer-events: none; }
.flow-path {
  stroke: var(--line-2);
  stroke-width: 1.2;
  fill: none;
  stroke-dasharray: 4 4;
}
.flow-path.live {
  stroke: var(--accent);
  stroke-dasharray: 6 6;
  animation: dash 1.6s linear infinite;
}
@keyframes dash {
  to { stroke-dashoffset: -24; }
}

/* ====== Marquee ====== */
.marquee {
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  overflow: hidden;
  padding: 22px 0;
  font-family: "JetBrains Mono", monospace;
  font-size: 13px;
  color: var(--muted);
  letter-spacing: 0.04em;
  display: flex;
  white-space: nowrap;
  mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
}
.marquee-track {
  display: flex;
  gap: 56px;
  flex-shrink: 0;
  animation: marquee 38s linear infinite;
}
.marquee-track > span { display: inline-flex; align-items: center; gap: 56px; }
.marquee-track .sep { color: var(--accent); }
@keyframes marquee {
  from { transform: translateX(0); }
  to { transform: translateX(-100%); }
}

/* ====== Audience ====== */
.audience-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--line);
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  overflow: hidden;
  margin-top: 64px;
}
.aud-card {
  background: var(--bg);
  padding: 32px 28px;
  min-height: 220px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  gap: 32px;
  transition: background .25s;
  position: relative;
}
.aud-card:hover { background: var(--bg-2); }
.aud-card .num {
  font-family: "JetBrains Mono", monospace;
  font-size: 11px;
  color: var(--muted);
  letter-spacing: 0.1em;
}
.aud-card .title {
  font-size: 22px;
  font-weight: 500;
  letter-spacing: -0.02em;
  line-height: 1.15;
}
.aud-card .glyph {
  width: 44px;
  height: 44px;
  display: flex;
  align-items: center;
  justify-content: center;
  border: 1px solid var(--line);
  border-radius: 8px;
  color: var(--accent);
}

/* ====== Section header generic ====== */
.section-header {
  display: grid;
  grid-template-columns: 1.2fr 1fr;
  gap: 80px;
  align-items: start;
  margin-bottom: 0;
}
.section-header .titles { display: flex; flex-direction: column; gap: 20px; }
.section-header.center {
  grid-template-columns: 1fr;
  text-align: center;
  align-items: center;
  justify-items: center;
}
.section-header.center .titles { align-items: center; }

/* ====== Services bento ====== */
.svc-bento {
  display: grid;
  grid-template-columns: repeat(6, 1fr);
  grid-auto-rows: minmax(200px, auto);
  gap: 12px;
  margin-top: 64px;
}
.svc {
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  background: var(--bg-2);
  padding: 24px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  gap: 32px;
  position: relative;
  overflow: hidden;
  transition: border-color .25s, background .25s;
}
.svc:hover { border-color: var(--line-2); }
.svc .svc-head {
  display: flex;
  align-items: center;
  justify-content: space-between;
}
.svc .svc-tag {
  font-family: "JetBrains Mono", monospace;
  font-size: 11px;
  color: var(--muted);
  letter-spacing: 0.1em;
}
.svc .svc-title {
  font-size: 26px;
  font-weight: 500;
  letter-spacing: -0.025em;
  line-height: 1.05;
}
.svc .svc-body { font-size: 14px; color: var(--muted); line-height: 1.55; }
.svc.tall { grid-column: span 2; grid-row: span 2; }
.svc.wide { grid-column: span 4; }
.svc.med { grid-column: span 2; }
.svc.med-wide { grid-column: span 3; }

.svc-viz {
  flex: 1;
  min-height: 120px;
  position: relative;
  border-radius: 8px;
  background: var(--bg-3);
  overflow: hidden;
  display: flex;
  align-items: center;
  justify-content: center;
}

/* ====== Process ====== */
.process-rail {
  margin-top: 72px;
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 0;
  position: relative;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}
.process-rail::before {
  content: "";
  position: absolute;
  left: 0; right: 0;
  top: 64px;
  height: 1px;
  background: var(--line);
}
.proc-step {
  padding: 32px 28px 32px 0;
  border-right: 1px solid var(--line);
  display: flex;
  flex-direction: column;
  gap: 18px;
  position: relative;
}
.proc-step:last-child { border-right: none; }
.proc-step:not(:first-child) { padding-left: 28px; }
.proc-step .num {
  font-family: "JetBrains Mono", monospace;
  font-size: 12px;
  color: var(--muted);
  letter-spacing: 0.1em;
}
.proc-step .marker {
  width: 32px; height: 32px;
  border-radius: 50%;
  border: 1px solid var(--line-2);
  display: flex;
  align-items: center;
  justify-content: center;
  background: var(--bg);
  position: relative;
  z-index: 1;
  font-family: "JetBrains Mono", monospace;
  font-size: 11px;
  color: var(--fg);
}
.proc-step.active .marker {
  background: var(--accent);
  color: var(--accent-ink);
  border-color: var(--accent);
}
.proc-step h3 {
  font-size: 24px;
  font-weight: 500;
  letter-spacing: -0.02em;
  margin: 0;
}
.proc-step p { font-size: 14px; line-height: 1.55; color: var(--muted); margin: 0; }

/* ====== Team ====== */
.team-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 12px;
  margin-top: 64px;
}
.founder {
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  background: var(--bg-2);
  padding: 28px;
  display: grid;
  grid-template-columns: 180px 1fr;
  gap: 28px;
  align-items: stretch;
}
.founder-photo {
  border-radius: 8px;
  background:
    repeating-linear-gradient(135deg,
      var(--bg-3),
      var(--bg-3) 8px,
      var(--bg-2) 8px,
      var(--bg-2) 16px);
  border: 1px solid var(--line);
  position: relative;
  overflow: hidden;
  min-height: 220px;
  display: flex;
  align-items: flex-end;
  justify-content: flex-start;
  padding: 12px;
}
.founder-photo .initial {
  font-size: 80px;
  font-weight: 600;
  letter-spacing: -0.04em;
  line-height: 0.85;
  color: var(--accent);
}
.founder-photo .ph {
  position: absolute;
  top: 10px;
  left: 12px;
  font-family: "JetBrains Mono", monospace;
  font-size: 10px;
  color: var(--muted);
  letter-spacing: 0.1em;
  text-transform: uppercase;
}
.founder-meta {
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  gap: 18px;
}
.founder-name {
  font-size: 28px;
  font-weight: 600;
  letter-spacing: -0.025em;
  margin: 0;
}
.founder-role {
  font-family: "JetBrains Mono", monospace;
  font-size: 11px;
  color: var(--accent);
  letter-spacing: 0.1em;
  text-transform: uppercase;
  margin-top: 6px;
}
.founder-desc { font-size: 14.5px; line-height: 1.55; color: var(--fg-2); }
.founder-tags { display: flex; flex-wrap: wrap; gap: 6px; }
.founder-tags span {
  font-family: "JetBrains Mono", monospace;
  font-size: 10.5px;
  color: var(--muted);
  border: 1px solid var(--line);
  border-radius: 999px;
  padding: 4px 10px;
  letter-spacing: 0.06em;
  text-transform: uppercase;
}

/* ====== Cases ====== */
.clients-wall {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 12px;
  margin-top: 64px;
}
.client {
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  background: var(--bg-2);
  padding: 18px;
  display: flex;
  flex-direction: column;
  gap: 16px;
  transition: border-color .25s, background .25s, transform .25s;
}
.client:hover {
  border-color: var(--line-2);
  background: var(--bg-3);
  transform: translateY(-2px);
}
.client-logo {
  position: relative;
  border-radius: 8px;
  height: 180px;
  border: 1px solid var(--line);
  background:
    repeating-linear-gradient(135deg,
      var(--bg-3),
      var(--bg-3) 8px,
      var(--bg-2) 8px,
      var(--bg-2) 16px);
  display: flex;
  align-items: center;
  justify-content: center;
  overflow: hidden;
}
.client-tag {
  position: absolute;
  top: 12px;
  left: 14px;
  font-family: "JetBrains Mono", monospace;
  font-size: 10px;
  color: var(--muted);
  letter-spacing: 0.1em;
  text-transform: uppercase;
}
.client-mono {
  font-size: 56px;
  font-weight: 600;
  letter-spacing: -0.04em;
  color: var(--accent);
  line-height: 1;
}
.client-meta { display: flex; flex-direction: column; gap: 6px; padding: 4px 4px 8px; }
.client-name {
  font-size: 22px;
  font-weight: 500;
  letter-spacing: -0.02em;
  line-height: 1.1;
}
.client-seg {
  font-family: "JetBrains Mono", monospace;
  font-size: 11px;
  color: var(--muted);
  letter-spacing: 0.08em;
  text-transform: uppercase;
}
.client-cap .client-logo {
  background: var(--bg-2);
}
.client-cap .client-mono {
  font-size: 80px;
  color: var(--muted);
}

@media (max-width: 1100px) {
  .clients-wall { grid-template-columns: repeat(2, 1fr); }
}
@media (max-width: 640px) {
  .clients-wall { grid-template-columns: 1fr; }
}


.diff-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 1px;
  background: var(--line);
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  overflow: hidden;
  margin-top: 64px;
}
.diff {
  background: var(--bg);
  padding: 28px;
  display: flex;
  flex-direction: column;
  gap: 18px;
  min-height: 220px;
  transition: background .25s;
}
.diff:hover { background: var(--bg-2); }
.diff .glyph {
  width: 36px; height: 36px;
  display: flex; align-items: center; justify-content: center;
  color: var(--accent);
}
.diff h3 {
  font-size: 19px;
  font-weight: 500;
  letter-spacing: -0.02em;
  margin: 0;
}
.diff p { font-size: 13.5px; line-height: 1.55; color: var(--muted); margin: 0; }

/* ====== Results ====== */
.results {
  margin-top: 64px;
  display: grid;
  grid-template-columns: 1fr;
  gap: 12px;
}
.result-row {
  display: grid;
  grid-template-columns: 80px 1fr 1.5fr 220px;
  align-items: center;
  gap: 28px;
  padding: 28px 24px;
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  background: var(--bg-2);
  transition: background .25s, border-color .25s, transform .25s;
}
.result-row:hover { border-color: var(--line-2); background: var(--bg-3); }
.result-row .idx {
  font-family: "JetBrains Mono", monospace;
  font-size: 13px;
  color: var(--muted);
  letter-spacing: 0.06em;
}
.result-row h3 {
  font-size: 22px;
  font-weight: 500;
  letter-spacing: -0.02em;
  margin: 0;
}
.result-row p { font-size: 14px; color: var(--muted); line-height: 1.5; margin: 0; }
.result-row .bar {
  height: 6px;
  background: var(--bg-3);
  border-radius: 999px;
  position: relative;
  overflow: hidden;
}
.result-row .bar i {
  position: absolute;
  inset: 0 auto 0 0;
  background: var(--accent);
  border-radius: 999px;
}

/* ====== FAQ ====== */
.faq {
  margin-top: 56px;
  border-top: 1px solid var(--line);
}
.faq-item {
  border-bottom: 1px solid var(--line);
}
.faq-q {
  width: 100%;
  background: none;
  border: none;
  text-align: left;
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 28px 0;
  font-size: 22px;
  font-weight: 500;
  letter-spacing: -0.02em;
  color: var(--fg);
  cursor: pointer;
  transition: opacity .2s;
}
.faq-q:hover { opacity: 0.75; }
.faq-q .plus {
  font-family: "JetBrains Mono", monospace;
  font-size: 20px;
  color: var(--muted);
  transition: transform .3s cubic-bezier(.2,.8,.2,1), color .2s;
  display: inline-block;
}
.faq-q.open .plus { transform: rotate(45deg); color: var(--accent); }
.faq-a {
  overflow: hidden;
  max-height: 0;
  transition: max-height .4s cubic-bezier(.2,.8,.2,1);
}
.faq-a .inner {
  font-size: 16px;
  line-height: 1.65;
  color: var(--muted);
  padding: 0 0 32px;
  max-width: 60ch;
}

/* ====== CTA ====== */
.cta {
  position: relative;
  padding: 140px 0 140px;
  border-top: 1px solid var(--line);
  overflow: hidden;
}
.cta-grid-bg {
  position: absolute;
  inset: 0;
  background-image:
    linear-gradient(var(--line) 1px, transparent 1px),
    linear-gradient(90deg, var(--line) 1px, transparent 1px);
  background-size: 80px 80px;
  background-position: center;
  mask-image: radial-gradient(ellipse 70% 70% at 50% 50%, #000 0%, transparent 75%);
  -webkit-mask-image: radial-gradient(ellipse 70% 70% at 50% 50%, #000 0%, transparent 75%);
  pointer-events: none;
}
.cta-inner { position: relative; z-index: 1; text-align: center; display: flex; flex-direction: column; gap: 32px; align-items: center; }
.cta-title {
  font-size: clamp(48px, 7vw, 112px);
  line-height: 0.95;
  letter-spacing: -0.05em;
  font-weight: 600;
  margin: 0;
  max-width: 16ch;
  text-wrap: balance;
}
.cta-title em {
  font-style: italic;
  font-weight: 400;
  letter-spacing: -0.04em;
}

/* ====== Footer ====== */
.footer {
  border-top: 1px solid var(--line);
  padding: 56px 0 40px;
}
.footer-top {
  display: grid;
  grid-template-columns: 2fr 1fr 1fr 1fr;
  gap: 56px;
  margin-bottom: 96px;
}
.footer-brand h3 { font-size: 26px; letter-spacing: -0.02em; font-weight: 600; margin: 0 0 14px; }
.footer-brand p { font-size: 14px; color: var(--muted); line-height: 1.55; max-width: 36ch; }
.footer-col h4 {
  font-family: "JetBrains Mono", monospace;
  font-size: 11px;
  color: var(--muted);
  letter-spacing: 0.12em;
  text-transform: uppercase;
  font-weight: 500;
  margin: 0 0 18px;
}
.footer-col ul { list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 10px; }
.footer-col a { font-size: 14px; color: var(--fg-2); }
.footer-col a:hover { color: var(--accent); }

.logo-inline { display: inline-flex; align-items: center; }
.logo-inline svg {
  height: 100%;
  width: auto;
  display: block;
}

.footer-wordmark-wrap {
  width: 100%;
  display: flex;
  justify-content: center;
  padding: 24px 0 0;
  overflow: hidden;
  mask-image: linear-gradient(180deg, #000 0%, #000 65%, transparent 100%);
  -webkit-mask-image: linear-gradient(180deg, #000 0%, #000 65%, transparent 100%);
}
.footer-wordmark-img {
  display: block;
  width: 100%;
  height: clamp(120px, 20vw, 240px);
}
.footer-wordmark-img .logo-inline,
.footer-wordmark-img > span {
  width: 100%;
  height: 100% !important;
}
.footer-wordmark-img svg {
  width: 100%;
  height: 100%;
}

.footer-bottom {
  display: flex;
  justify-content: space-between;
  align-items: center;
  font-family: "JetBrains Mono", monospace;
  font-size: 11px;
  color: var(--muted);
  letter-spacing: 0.06em;
  padding-top: 28px;
  border-top: 1px solid var(--line);
  margin-top: 28px;
}

/* ====== reveal-on-scroll ====== */
.reveal {
  opacity: 0;
  transform: translateY(20px);
  transition: opacity .8s cubic-bezier(.2,.8,.2,1), transform .8s cubic-bezier(.2,.8,.2,1);
}
.reveal.in { opacity: 1; transform: none; }

@media (max-width: 1100px) {
  .hero-inner, .section-header { grid-template-columns: 1fr; gap: 40px; }
  .hero-visual { height: 380px; }
  .audience-grid, .diff-grid { grid-template-columns: repeat(2, 1fr); }
  .svc-bento { grid-template-columns: repeat(2, 1fr); }
  .svc.tall, .svc.wide, .svc.med, .svc.med-wide { grid-column: span 2; grid-row: auto; }
  .team-grid { grid-template-columns: 1fr; }
  .process-rail { grid-template-columns: 1fr; }
  .proc-step { border-right: none; border-bottom: 1px solid var(--line); padding: 24px 0; }
  .process-rail::before { display: none; }
  .footer-top { grid-template-columns: 1fr 1fr; }
  .result-row { grid-template-columns: 40px 1fr; }
  .result-row .bar, .result-row p { display: none; }
}
@media (max-width: 640px) {
  :root { --pad: 22px; }
  .nav { display: none; }
  .audience-grid, .diff-grid, .svc-bento, .footer-top { grid-template-columns: 1fr; }
  .audience-grid-v2, .numbers-grid { grid-template-columns: 1fr; }
}

/* =============================================================
   V2 ADDITIONS — Brand Brief 2026
   ============================================================= */

/* Instrument Serif italic accent (em vez de stroke) */
.italic-serif {
  font-family: "Instrument Serif", serif;
  font-style: italic;
  font-weight: 400;
  letter-spacing: -0.01em;
}
.hero-title .italic-serif {
  color: var(--fg);
}
.hero-title .accent-text {
  color: var(--accent);
}

/* Hero glow — roxo */
.hero-glow {
  background: radial-gradient(circle, var(--accent-glow), transparent 70%);
}

/* Audience V2 — 2 cards grandes ao invés de 6 pequenos */
.audience-grid-v2 {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 14px;
  margin-top: 64px;
}
.aud-card-v2 {
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  background: var(--bg-2);
  padding: 36px 32px;
  display: flex;
  flex-direction: column;
  gap: 18px;
  transition: border-color .25s, transform .25s;
}
.aud-card-v2:hover { border-color: var(--accent); transform: translateY(-2px); }
.aud-card-v2 .num {
  font-family: "JetBrains Mono", monospace;
  font-size: 11px;
  color: var(--accent);
  letter-spacing: 0.12em;
  text-transform: uppercase;
}
.aud-card-v2 .glyph {
  width: 44px; height: 44px;
  display: flex; align-items: center; justify-content: center;
  border: 1px solid var(--line); border-radius: 8px;
  color: var(--accent);
}
.aud-card-v2 .title {
  font-size: 26px; font-weight: 600;
  letter-spacing: -0.025em; line-height: 1.1;
}
.aud-card-v2 .desc {
  font-size: 14.5px; line-height: 1.6;
  color: var(--muted);
}
.audience-foot {
  margin-top: 32px;
  padding: 18px 0;
  display: flex; gap: 16px; align-items: center; justify-content: center;
  border-top: 1px dashed var(--line);
  font-family: "JetBrains Mono", monospace;
  font-size: 11px; letter-spacing: 0.08em; text-transform: uppercase;
}
.audience-foot span { color: var(--muted); }
.audience-foot a {
  color: var(--accent);
  border-bottom: 1px solid transparent;
  transition: border-color .2s;
}
.audience-foot a:hover { border-bottom-color: var(--accent); }

/* Numbers grid — seção de prova */
.numbers-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 1px;
  background: var(--line);
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  overflow: hidden;
  margin-top: 64px;
}
.num-cell {
  background: var(--bg-2);
  padding: 44px 32px;
  display: flex; flex-direction: column; gap: 14px;
  min-height: 200px;
}
.num-val {
  font-size: clamp(40px, 5vw, 64px);
  font-weight: 600;
  letter-spacing: -0.04em;
  line-height: 0.95;
  color: var(--fg);
}
.num-val em.italic-serif {
  color: var(--accent);
}
.num-lbl {
  font-size: 13px;
  color: var(--muted);
  line-height: 1.5;
  margin-top: auto;
}

/* Audience grid v1 (mantida em CSS por compatibilidade caso re-use) */
@media (max-width: 900px) {
  .audience-grid-v2 { grid-template-columns: 1fr; }
  .numbers-grid { grid-template-columns: repeat(2, 1fr); }
}

/* Variant Switcher (demo A/B/C) — discreto canto inferior direito */
.variant-switcher {
  position: fixed;
  right: 18px;
  bottom: 18px;
  z-index: 60;
  display: inline-flex;
  align-items: center;
  gap: 8px;
  padding: 8px 12px;
  background: rgba(17, 17, 19, 0.85);
  backdrop-filter: blur(18px) saturate(1.2);
  -webkit-backdrop-filter: blur(18px) saturate(1.2);
  border: 1px solid var(--line-2);
  border-radius: 999px;
  font-family: "JetBrains Mono", monospace;
  font-size: 10.5px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--muted);
  box-shadow: 0 8px 32px rgba(0, 0, 0, 0.4);
}
.variant-switcher .vs-label {
  color: var(--muted-2);
  padding-right: 4px;
}
.variant-switcher .vs-btn {
  width: 26px;
  height: 26px;
  border-radius: 50%;
  border: 1px solid var(--line-2);
  background: transparent;
  color: var(--fg-2);
  font-family: "JetBrains Mono", monospace;
  font-size: 11px;
  font-weight: 600;
  cursor: pointer;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  transition: all .2s;
}
.variant-switcher .vs-btn:hover {
  border-color: var(--accent);
  color: var(--fg);
}
.variant-switcher .vs-btn.active {
  background: var(--accent);
  color: var(--accent-ink);
  border-color: var(--accent);
  box-shadow: 0 0 12px var(--accent-glow);
}
.variant-switcher .vs-meta {
  color: var(--accent);
  padding-left: 4px;
  min-width: 100px;
}
@media (max-width: 640px) {
  .variant-switcher .vs-meta { display: none; }
}